Naturally Styled Concept - If you're looking for a little more hold, we think you're ready for this Strengthening Styling Jelly! The combination of Hydagen 558 P and RheocareXGN provides medium hold and very viscious jelly-like texture. In addition, the formula features a low-molecular weight, micro protein to help strengthen hair fibers. Keep your hair [...]
Consumers are being encouraged to exercise their bodies and brains, and beauty brands will formulate products to help them in their quest for health and fitness. Makeup and gym bags are equipped and ready to be filled with innovative products that are easy to use, have multi-purpose functionality, and create a sense of speed and recovery after a workout at the local gym.
Experience "Intuitive Nature" Beauty is ever changing, driven by movements of sustainability, inclusivity and wellness. The spotlight of mental health and self-care sets the stage for products and campaigns that celebrate oneself and encourage a lifestyle that is positive for both self and others. “Intuitive Nature” celebrates the connection and trust to oneself, which is further strengthened through relationships with nature and community.
From a beautiful glass skin ("Chok Chok") look to lustrous eye makeup, Korean Beauty continues to be all the rage in the industry. It has impacted the way that we view our skincare and makeup routines & products. A beauty routine with multiple steps, the objective of K-Beauty (Korean Beauty) is to get radiant, reflective skin that is smooth in both appearance and touch while also having visibility intense hydration.
Distilled Autumn/Winter 2024 emulates the essence of water with calming colors, caring textures, and prismatic effects that bring an overall sense of serenity. Reflecting light, water puts on a visual performance that both stimulates and soothes as it glistens. The ability to relax and restore brings us closer to Youtopia (a state of mind, a state of growth, and a state of peace), stripping away the weight of life, so that we can see our pure selves more clearly and distill what truly fulfills us.
Slugging is a dry skin fixer, by coating your face in an occlusive moisturizer to max out your skin's moisture. Apply a thin layer night mask as part of your evening skincare routine Creates a barrier against water loss overnight Protects and repairs your skin's natural lipid barrier Lipid is as Lipid Does Barrier Cream Formula [...]
Changing the way you formulate can aid in consumer concerns for the products their purchasing and their impact on: Waste Reduction Single-use packaging and excessive plastic use are making consumers rethink the products they buy, this applies to pretty much everything from bottled water, to household items, and of course beauty products. With this, consumers [...]
Microbead-Free Waters Act Law In 2016, the Microbead-Free Waters Act of 2015 was signed into US law. The act prohibits the manufacture and introduction to the market of rinse-off cosmetics containing plastic microbeads. The intention is to phase out the manufacture of such products by 1 July 2017 with sales stopped by 1 July [...]
