Hydroxypropyltrimonium Hyaluronate is an innovative version of Hyaluronic Acid with a specific conditioning action on the hair. Hyaluronic Acid is a linear molecule with a negative charge and very little interaction with the hair. Combining it with a cationic group, thanks to a highly technological process, a new ingredient was obtained. Because of its structure and positive charge, it shows a strong affinity with the hair where its film-forming and conditioning properties are amplified.

A versatile ingredient, compatible with anionic, cationic and non-ionic surfactants, it can be easily used in shampoos, masks, conditioners and styling products.